Window Treatment Friday Podcast

A Series on LuAnn Nigara’s A Well-Designed Business® Podcast

Welcome to Window Treatment Friday! For some time now, designers have been reaching out to LuAnn and asking her to share some of her window treatment expertise, because the window treatment business is a pretty complicated area of business for many designers. So about once a month, LuAnn and Vita Vygovska will be producing an episode of Window Treatment Friday, where they will explain how designers can increase their bottom line by incorporating custom window treatments into their projects. In each episode, they will break down and unravel the intricacies of an aspect of the window treatment business, as it relates to interior designers. They will be giving you content-driven education which is unbiased, truthful, and open, to educate baby designers and inspire the more seasoned and experienced designers to have more confidence, talk to their clients with more authority, and, ultimately, make more profit. Check out the episodes below, to find out more.


Episode 875: Window Treatment Friday: The Straight Talk About Unstable Fabrics

On this episode of Window Treatment Friday, I share my knowledge of unstable fabrics to help us better understand the qualities of these linens, wools, open weaves, and anything viscose.

Window treatment professionals can’t guarantee the results when working with these fabrics, so neither should you as the designer. But don’t worry, I discuss how to navigate these temperamental textiles and what is needed for better success.


Episode 815: Window Treatment Friday: Mindset of Pricing Window Treatments

Welcome to the 5th installment of our Window Treatment Pricing Series on Window Treatment Friday! In this episode, LuAnn and I dive into the mindset of pricing window treatments, and the impact it has when you present it to your clients.


Episode 793: Pricing Window Treatments: How To Breakdown Pricing for Your Customers

Part 4 of our Pricing Window Treatment Series! In this episode, we share some great tools that we use when pricing a window treatment to a consumer.

LuAnn and I talk about the ins and outs of breaking down your pricing for a client. How much detail do you include? How do you explain labor, fabric, hardware, and installation costs? Tune in to learn how to have this tough conversation like a pro.


Episode 775: Pricing Window Treatments: How Much Profit Can Designers Make on Window Treatments?

This episode of Window Treatment Friday is part 3 of our Pricing Window Treatment Series. I’ll share some great tools that she has learned to use when pricing a window treatment to a consumer. We are covering profit, and what designers can expect when selling window treatments.


Episode 761: Pricing Window Treatments: How to Ballpark the Numbers on the Fly

It’s a new episode Window Treatment Friday, and we are debuting part 2 of our Pricing Window Treatment Series. There are so many variables that go into a window treatment. Tune in to learn the general pricing guidelines for a designer, and also how you can up-level your conversations with your client by knowing how to ballpark the price within minutes of the consultation.


Episode 748: Pricing Window Treatments: Understanding Margin vs. Markup

This WTF—Window Treatment Friday—is part 1 of a new four-part series on pricing window treatments. We’re breaking down margin vs. markup, how to do each, and why you need to know. You’re going to get the math and the formulas you need, but we’re also diving into what the numbers mean, so you can price window treatments with confidence and knowledge.


Episode 702: How to Get & Stay Organized in Your Window Treatment Business

Welcome to Window Treatment Friday! I joined LuAnn Nigara for a new WTF episode on her a Well Designed Business podcast. This time we’re talking digitizing your systems. Why go digital? Go paperless to take back your time and alleviate that frustrating back and forth with your vendors and installers. Dread the client making a change to the estimate? With my digital system, you’ll fret no more!


Episode 676: Navigating the craziness of post-covid era in 2021

Welcome to Window Treatment Friday! As business owners, the pandemic was scary, to say the least! Every single day was unpredictable and a new scenario we have never faced before. Now, over a year later, we are starting to see the world open up and see a light at the end of the tunnel. Today, LuAnn and Vita discuss how to navigate the future and the post covid world.


Episode 653: Window Treatment Friday: Rising from the Ashes

In this episode of Window Treatment Friday, Vita and Luann are talking about rising from the ashes from the fire that destroyed Vita’s workroom. It's every business owner's nightmare. Fortunately...


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Episode 610: Window Treatment Friday: Listener Questions

In this episode, LuAnn and Vita are doing something a little different. For the first time in the Window Treatment Friday series, LuAnn and Vita are answering listener questions. That’s right, they are teaming up to bring you DOUBLE the expertise and answer window treatment questions they have been receiving from listeners!


Episode 586: Window Treatment Friday: Tips for Selling Window Treatments

Welcome to another episode of Window Treatment Friday from LuAnn Nigara’s A Well-Designed Business podcast! In this episode, LuAnn and co-host Vita (Vitalia) Vygovska discuss how to get yourself in the right mindset for selling window treatments. Window treatments add some dollar bills to that bottom line of a project and are a nice money profit-center for an interior designer. Listen in to hear what LuAnn and Vita have to share with you.


Episode 551: Window Treatment Friday: Exploring Awnings as an Additional Revenue Stream

Welcome to another episode of Window Treatment Friday! In this episode, LuAnn and her friend and co-host of WTF, Vita (Vitalia) Vygovska, explore how custom awnings can be the answer that your clients are looking for and the solution you need for your business and its profitability.


Episode 539: Window Treatment Friday: Look to Your Window Treatment Partner to Sell Remotely

LuAnn’s co-host of WTF, Vita (Vitalia) Vygovska, joins her in this podcast episode to chat about some of the things that interior designers can be thinking about in relation to window treatments during this time of quarantine.

Whether you’re settling nicely into virtual consultations or you can’t wait for the brick-and-mortars to open back up, you’ll want to listen in to this conversation to learn how important window treatments are to your business!


 Episode 518: Communication Between the Designer and the Window Treatment Professional

In this episode, LuAnn and Vita cover effective communication between the interior designer and the workroom to ensure a successful project. One of the private Facebook groups that Vita belongs to is the “Soft Furnishings & Upholstery” group. Prior to this show, she posted a query asking for their stories on the topic of communication, both good and bad, that members’ workrooms have had with their designers. She received some really good feedback on what worked and what didn’t work, and she and LuAnn will be sharing their collective wisdom with you today. Listen in to take advantage of what others have learned from their experiences, and remember the most important thing of all: communication is key with everything!


Episode 512: Window Treatment Friday: Drapery Hardware

Hardware is the subject of this episode, and if talking about ripple folds, pinch pleats, stationary rods, rod pockets, and rods with c-rings make your heart beat a little faster, then you’ve found your people! Drapery rods can be a super-complicated thing, but LuAnn and Vita have a way of making this a fun conversation. Join them in this educational and insightful journey into the world of window treatment hardware.


EPISODE 493: Window Treatment Friday: A Mindset for Success

Ever since LuAnn and Vita launched the Window Treatment Friday series last summer, they have been getting awesome feedback from designers and the window treatment community. Vita is an award-winning window treatment specialist with an impressive career path. In this episode, you will learn all about her life, her career, her business, and her superpowers, so be sure to listen in, to get to know Vita a little better!


Episode 481: Window Treatment Friday: Overview of Hard and Soft Window Treatments

In this episode, LuAnn and Vita will be talking about the different types and categories of window treatments. There’s a myriad of different custom window treatments available out there, so Vita’s way of simplifying things is to break everything down into two main categories- hard and soft window treatments. Vita and LuAnn will then give an overview of the different types of window treatments in each category, listing and explaining the various types of treatments and the pros and cons of each one. Be sure to tune in to hear what they have to share.   


Episode 471 : Window Treatment Friday: Window Treatment Business Models, Part 2

Welcome to another episode of the Window Treatment Friday series with LuAnn and Vita. In this series, we’re talking about window treatment services and we’re sharing some viable business models with you. We explain how you can incorporate a window treatment business into your interior design business and we help you find the business model that’s the best fit for you. In this episode, we’re continuing our conversation from the last episode in this series (# 462) where we outlined the framework for the ‘Do It Yourself’ model. We will be covering the ‘Done For You’ model, where the interior designer partners with a window treatment specialist. In this model, the interior designer is the primary creator of the vision and the plan, and takes care of the more fun aspects of the service, while all the ‘behind the scenes’ aspects are taken care of by the window treatment specialist.  Listen in, to find out more.


Episode 462: Window Treatment Friday: Window Treatment Business Models, Part 1

Welcome to another episode of Window Treatment Friday, with LuAnn and her friend and co-host, Vita. Since starting the WTF series, they have been getting lots of emails from designers, asking questions related to their businesses. Finding the best business model for window treatment services was at the top of the list, so in this episode, we will be outlining the framework for the ‘Do It Yourself Model’. In this model, the designer takes all the risk and the responsibility- but gets all the money. In the following episodes, we will share different business models, so that you can choose the one that’s the best fit for you. This show is an important one, so tune in to find out more!


Episode 456: Window Treatment Friday: Custom-Made vs Ready-Made Window Treatments

Welcome to the second episode of Window Treatment Friday! Starting this new series has rekindled a lot of excitement for LuAnn around window treatments! In this episode, this dynamic duo will be discussing the pros and cons of using custom, versus ready-made window treatments. This show will set the scene for all the following episodes of WTF, so tune in now, to find out more!


Episode 448: Window Treatment Friday: A New Series Featuring LuAnn Nigara and Vita Vygovska

Welcome to the first episode of Window Treatment Friday! For some time now, designers have been reaching out to LuAnn and asking her to share some of her window treatment expertise, because the window treatment business is a pretty complicated area of business for many designers. So about once a month, LuAnn and Vita Vygovska will be producing an episode of Window Treatment Friday, where they will explain how designers can increase their bottom line by incorporating custom window treatments into their projects. In each episode, they will break down and unravel the intricacies of an aspect of the window treatment business, as it relates to interior designers. They will be giving you content-driven education which is unbiased, truthful, and open, to educate baby designers and inspire the more seasoned and experienced designers to have more confidence, talk to their clients with more authority, and, ultimately, make more profit. Tune in to find out more.